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PLANNING FOR SUCCESS

Our commitment to developing technology methods and strategies are strongly rooted in decades of creating industry leading practices. These include processes which ensure that your information is well organized and useful for both internal content developers and external users.

 
Strategic Planning
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Requirements
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User Experience
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STRATEGIC PLANNING

Technology solutions to transform business

At Enthink, we believe that technology is more than a tool – it's a solution that brings your business strategy to life – allowing you to get, keep and grow relationships with your customers and partners. We work with you to understand a 10,000-foot view of your business strategy, your people, processes and technology and most importantly, your customers, ensuring that technology and strategy work together.

We Focus on Three Key Questions

WHERE ARE YOU NOW?

Reviewing your current online presence is important to determining what actions need to be taken to ensure that your vision and brand are up-to-date and continues to resonates with your customers.

WHERE ARE YOU GOING?

We develop a strategic roadmap to ensure that the technology solution results in better working relationships, better business practices and better customer relationships. 

HOW DO YOU GET THERE?

Our solutions provide a current and future state blueprint, ensuring future enhancements and scalability are easily added to the structure of the project without causing budget-wrenching panic.

We work with you to understand your business goals and strategies, this helps you select the best technology solution to meet your needs.
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REQUIREMENTS

Taking time is essential for success

Taking time at the front end to adequately plan is critical to smooth and effective implementations, avoiding over-budget, behind-schedule projects. We work with you to understand three key requirements that are essential to your technology implementation – business needs, content and users. An Enthink solution balances these requirements and supports your business strategies.

BUSINESS STRATEGY

An Enthink strategy links your business strategies directly to the technology solution. Knowing your business strategies allows us to develop the most appropriate technology solution, offering best practices and innovative solutions.

USER EXPERIENCE

Understanding what your users need, how they think and how they behave is the most important part of your organization's CMS solution. This includes your external users – customers, suppliers and stakeholders – as well as your internal users such as content authors and contributors that are an integral piece of making the experience amazing at every technology touchpoint.

CONTENT STRATEGY

Content is the heartbeat of your CMS solution and the primary reason users visit your site. We look at the content your users are looking for, as well as existing content, including images, branding and commerce. Content also needs to be considered in the context of how users will interact with your content. Mobile solutions are equally important to desktop, so it’s essential that your CMS solution delivers a personalized and engaging experience in all environments.

Enthink understands your business strategies, users and content – creating technology solutions to meet business needs.
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USER EXPERIENCE

Users are the heart of experience

Each online action and interaction should create an engaging experience for your customers and users. Enthink solutions are built on the understanding of the needs and expectations of both internal and external user audiences, to ensure that your CMS offers all users an exceptional experience. It’s essential to consider how content authors and contributors are able to integrate corporate knowledge into content that your users need and want. For your users, creating an experience that feels personal and intimate is a key driver of a successful CMS implementation.

User Experience Design is the primary tool used for organizing and designing complex information systems such as websites, in a way that allows people to find information quickly and easily. 

User Experience (UX) incorporates two facets:
INFORMATION

Information Architecture (IA), is an important consideration in the development of your website. How information is structured, categorized, labelled and searched are key aspects of an exceptional user experience.

INTERACTION DESIGN

Interaction Design considers how users interact with all elements of your site – including the web interface, applications and any e-commerce elements. These elements go beyond navigation and architecture, looking at the quality of the experience and ease of use.

Enthink understands not just the technology solution, but also the needs and motivations of your users to create an exceptional online experience, every time.
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LET US PUT OUR EXPERTISE TO WORK FOR YOU

Enthink guides, shapes, and creates leading edge web technology solutions which enable your company to get, keep, and grow relationships with customers, partners, and employees. Contact us today and let's build something amazing together!

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Whitepapers

Tips and best practices for CMS implentations and user experience.

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User experience design

How user experience can benefit your business goals.

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Let's Kickstart Your RPA

Concentrate on tasks that require intelligence and creativity.

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